FOLLOW THE SUN

What gives clothing lasting value?

The collection FOLLOW THE SUN  reflects this through a focus on quality, comfort, and versatility — values rooted in lasting preferences and habits of dressing. These priorities are translated into precise cuts, sculptural forms, and refined finishing, especially embodied in the collection’s wrap coats.

Its aesthetic is shaped by silhouettes with a retrospective feel, contrasts of light and shadow, and reflections on water – drawing visual inspiration from 1960s water motorsport, sunlit surface patterns, and monochrome photography. The collection’s visual identity is deeply connected to the spirit of the fashion brand Marka No17 — shaped by creative heritage, craftsmanship, and a lasting drive to make things that serve and inspire.

The collection also includes garments that represent its most intricate and time-intensive direction — dresses developed over the course of hundreds of hours. Through their complex construction and rich texture, they embody the collection’s highest expression of craft and design.

Part of the collection is ready to become your conscious luxury.